What's Your CPoP? April 26, 2022, 5:00pm EDT April 26, 2022, 6:30pm EDT
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When someone asks “what do you do?” does it take more than 5 seconds to respond? If you do, you may lose their attention as they become disinterested. You need to say something that captures their attention in the first 1-3 seconds. You need to say something that generates enough interest that they want to spend the time and energy to get to know you a little bit more.

After interviewing over 500 thought leaders on credibility, Global Credibility Expert Mitchell Levy has unearthed a simple, yet powerful approach to streamline a person's customer-focused purpose in 10 words or less.

You will learn how to create your CPoP (Customer Point of Possibilities), your 1-3 second opener, that captures the listeners attention.

The benefits of knowing your CPoP go way beyond having an answer to the question “what do you do?” Your succinct purpose (your CPoP) will guide your actions and attract those who resonate with it. It becomes a set of lenses for you. It becomes a compass, and it becomes a tool that both guides you when an opportunity comes your way and, more importantly, allows others to be attracted to you.

Key Takeaways:
* Learn how to expertly explain what you do in 5 seconds or less.
* Craft an easy-to-express phrase (your CPoP) that encourages prospects and recommenders to ask you to tell them more.
* Create your "compass" that will guide your activities going forward.

About our Presenter: Mitchell Levy
Global Credibility Expert Mitchell Levy is a 2x TEDx speaker, an international bestselling author of over 60 books, and an executive coach at Marshall Goldsmith’s 100 Coaches. After interviewing 500 thought leaders on credibility, he published a 7-country international bestselling book, delivered a TEDx on humanity, created courses, and created the Credibility Nation membership community that supports those who want to live and play more credibly.

He's an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 750 books. He's provided strategic consulting to hundreds of companies and has been the chairman of a board of a NASDAQ-listed company.

What's Your CPoP?